Digital Marketing Coach & Consultant for wedding vendors
What is a digital marketing consultant?
Digital marketing consultants are individuals who have specialized skills in building a company's online presence. They are capable of managing all aspects of digital marketing for wedding vendors to help them rank higher on search engines and increase website traffic.
Why you should hire digital marketing consultants
If you're feeling overwhelmed with your wedding business's social media marketing, digital marketing consulting is a good option for you and this is what I do!
Hiring a digital marketing consultant will put you on the right path to getting the perfect clients.
As a wedding vendor, no matter if a wedding planner or a wedding cake decorator, it can be very difficult to stay up-to-date on the latest trends in technology.
Digital marketing consultants can keep their knowledge current by attending conferences and seminars that discuss the latest industry news, techniques, and marketing trends. Wedding vendors who hire digital marketers also benefit from monthly reports outlining how they can improve their website & digital marketing strategy.
What should you expect from an online digital marketing consultancy?
Web Design & Development
The design and development of your website play an important role in digital marketing. An online digital marketing consultant will work with you to create a captivating website that will help increase leads while also increasing your return on investment.
Sales Strategy
I am a digital marketer that will create a customized sales strategy that will help you generate more wedding leads. This involves integrating the website, social media accounts, and email marketing campaigns so that they work together to attract your target audience and convert them into paying clients.
Email Marketing & Automation
Email marketing plays an important role in digital marketing. When used correctly, email campaigns can help you increase engagement with current and potential clients, build brand awareness, and generate more wedding leads.
Retargeting
When potential clients visit your website, they may leave without purchasing or scheduling an appointment. Search engine retargeting will help you reconnect with them by placing banners on relevant websites and using videos to share special offers.
Social Media Marketing Consulting
Social media marketing can help you reach a larger audience on a more personal level. A well-planned social media campaign will help bring attention to your business and also share valuable information about your products and services with your target market.
Content Marketing
An online digital marketing consultant will help you create and distribute content that is relevant to your business. This will encourage engagement with your audience and generate more sales. This can include blog writing & networking.
A blog can help educate potential customers about the benefits of using your services. It can also give them insight into how other clients have used your products or services.
Conversion Optimization
Most conversion optimization is done through website testing & user experience. A well-planned and executed conversion optimization strategy will help you increase the number of leads and sales that your business generates.
Our digital marketing consulting services will include conversion rate optimization suggestions for you.
Reputation management
A well-planned reputation management strategy will help you stay in control of your company's image. This can include monitoring online reviews and comments about your business.
Who do you serve?
Before deciding whether or not online digital marketing consulting is right for your company, ask yourself the following questions:
-Does my wedding website have an SEO framework that will allow me to rank higher in search engines?
-Am I generating enough leads from search traffic by using organic means rather than pay-per-click advertisements?
-Do I have a Facebook business page and/or Twitter account that is actively being managed?
If you can answer "yes" to these questions, then it is time for you to hire a wedding digital marketing consultant!
Hey love, are you looking for…
A wedding biz expert partner in crime to level up your marketing strategy? Look no further!
Are you a wedding vendor who needs help with digital marketing? This is where I come in! From wedding planner business owner to founder and editor of a high-end wedding publication, I know the wedding industry like the back of my hand.
With my new coaching packages, you’ll have access to years worth of industry insight and knowledge.
Together we’ll deep dive into all aspects of your business to identify areas of strength to build on and address areas of weakness to improve on so that you can unearth your business’s full potential.
As a wedding digital marketing consultant, I am able to help businesses increase their online presence and generate more wedding leads.
My online digital marketing consulting strategies
When you hire me as a full-service digital marketing consultant, we will dive into every aspect of marketing for a successful digital marketing plan to help your business grow.
Digital Strategy
A marketing consultant will develop a strategy that will help you reach your wedding vendor goals. A good digital marketing consultant will work with you and fit your needs to develop an integrated marketing plan that utilizes all available tools and platforms to achieve your business goals.
Digital Audits
A digital audit is one of the first steps you should take when working with a professional digital marketer. A digital audit will help you determine what content, items, features, and information on your site are driving traffic to it as well as which ones aren't.
Branding
One of the most important aspects of a digital marketing plan is branding your business. A good strategy will help clients understand who you are and why they should choose you over other wedding vendors in your area.
Search Engine Optimization (SEO)
Many people don't realize that SEO is one of the oldest forms of online marketing. It has been around since 1996, and there have been a lot of changes since then.
A good digital marketing consultant can help guide you to improve your website through on-site optimization, off-site enhancement, mobile optimization, traditional link building, local search engine listings, social media integration, and more!
How can my online digital marketing consultancy & coaching help you grow your wedding business?
As a digital marketing consultant, I can help you increase your wedding vendor website traffic and sales.
By using my expertise in SEO marketing strategies, social media management, email campaigns, link building, and conversion rate optimization, I will be able to help you:
Post interesting content on your blog/social media channels that is shareable and relevant to your target audience
Make sure that you are posting the appropriate type of content for each social media channel and regularly post updates on a schedule
Monitor your wedding business presence in search engines, social media channels, and online directories
Create an effective email marketing campaign that will help you generate more leads from your wedding vendor website or blog
Manage the design of your wedding vendors website to increase conversions
How do our online digital marketing consultancy and coaching services work?
As your digital marketing consultant, I am able to help you either on an hourly basis or with a retainer. I work with my clients in the evenings and some weekends, so there is no need for you to take time off work during the day while working with me.
Because wedding services usually operate during normal business hours (Monday through Friday 9-5), this may not be the best option for most wedding vendors. However, if you would like to hire me as your consultant but cannot work during these times, we can set up conference calls or video conferences before your business hours!
What we can do for you!
Identify what you are doing in your business right now that isn’t working and how to curate a plan to scale your business.
Help you understand what an ideal client looks like for your business, and how to talk to them on social media channels to keep them coming back for more.
Understand your ‘why’ behind your business
Setting long and short term goals to scale your business
Identify the factors that help you stand out from other wedding vendors
Strategies to curb the ‘burn out’ feeling
Audit your current website for design, branding, and overall copy. (I also do website design, check those services out here!)
Best practices for Pinterest, Instagram, and Facebook + Running Social Media Ads
How to Land High-End Clients Easily: My ‘How To’ to all things SALES (without being sleazy)
Update your pricing, offerings, services on paper and website for upcoming clients
Understanding how to price yourself - without comparing or regret
Best practices + content ideas for Email Marketing and Converting with Email Blasts
